Liquid detergents are my preferred choice of washing clothes, as they are fuss-free, great value for money and leave no stains. Also the fact that they are good for the washing machine.
The Ariel Matic liquid detergent washes a load of clothes in one go. With normal detergent, one is never too sure of the quantity of detergent needed, but here a cap full is enough for one full load. The fragrance is also superb giving a fresh scent to your clothes.
Comparing Ariel to other liquid detergents, it seems as a lot of thought has been put into the design and ergonomics of the bottle. The cap is solid and fits very well and due to the spout it becomes very easy to use it and it greatly reduces any chance of spillage.
The only disadvantage I find is that the marking on the cap is not clear to check how much one is putting in.
Overall I like its ergonomic design and it is a great value for money product.